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Fight AIDS! Choose Life!

By 04:38 , ,


13,000 people have died from AIDS in Malaysia to date!!

13,000 is only the official number. Imagine how many more out there were unreported and loads more are living with HIV. Here's a shocker, 870 children under the age of 13 is living with HIV in Malaysia! We read facts like these all the time, but do we really bother to find out how we can help?



The Body Shop has teamed up with PT Foundation (formerly known as Pink Triangle Sdn Bhd) to help spread AIDS awareness in a joint project themed "Be the Message". PT Foundation is the largest community based non-profit organisation working with the communities most affected by HIV in Kuala Lumpur, Malaysia.

James of PT Foundation

Hisham Hussein - Chairman of PT Foundation
"The condoms sold at The Body Shop are from PT Foundation"

Datin Mina Cheah-Foong - Managing Director of The Body Shop
"Our lipsticks have Values"

The campaign was kick-started through an online initiative where people created photo messages by taking photos of themselves, their friends, family or anyone holding a written or printed message on HIV?AIDS awareness and prevention and uploading them at http://www.aidsaware.ruumz.com/ for compilation. The target is - 13,000 photo messages by 31st December 2010. The number look familiar? Well it's to commemorate the number of people who have died of AIDS-related diseased since is first arrived in Malaysia in the late 80's.

42 local celebrities have also come together in 4 days and came up with the AIDSAware Edition Desktop Calendar. Each celebrity gave their time and heart to be photographed with photo messages.

James of PT Foundation introducing the Calender


Sazzy Falak & Aishah Sinclair + Baby

Joanna Kam & Jit Murad

Celebrities that came to support



This calender is exclusively sold at The Body Shop Fahrenheit 88 for RM29.90 and the nett proceeds will go to PT Foundation towards funding HIV/AIDS prevention and education programmes.


Be apart of this worthy cause by taking your photo with a photo message and upload it onto www.facebook.com/TheBodyShopMalaysia now!

World Aids Day : 1/12/10 - Be a part of this worthy cause! You are the message! 

To find out more about AIDS Aware Campaign, visit http://www.thebodyshop.com.my/aidsaware-campaign, also check out PT Foundation site and support them on facebook.



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